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Webinar 3: Meaningful Measurement

17 August 2021 | 5pm - 6.15pm AEST

Our current system of measurement in the public sector is not working.

A focus on metrics designed for control can result in gaming, perverse incentives, and ultimately makes the job of public servants harder. For this reason, we need to shift away from using measurement as a means of control, and instead begin using it as a way to learn about complex problems and the people experiencing them, so we can adapt and improve our approach.

In this webinar we explored the opportunities, challenges and practicalities of an alternative approach to measurement - measurement for learning.


  • Adrian Brown (Executive Director, CPI) 

  • Sara Fernandez (CEO, Oxford Hub)

  • Professor Jenny Lewis (Professor of Public Policy, School of Social and Political Sciences, The University of Melbourne)

Facilitated by:

  • Jane-Frances Kelly (Deputy CEO, Education, ANZSOG)

Materials Hub

To take our webinars further, we’ve collated a wide range of material exploring Meaningful Measurement. Scroll down to explore.

The Webinar

Watch the webinar, and read more about what our community is saying.

The Theory

Dive more deeply into this topic by learning more through blogs, articles and reports.

In Practice

We’ve collated case studies and material to illustrate what these ideas look like in practice, and offer frameworks and tools to support experimentation with a similar approach in your work.

  • Through examples of health & social care in Scotland, Dr Ailsa Cook explains how complex problems require complex approaches to measurement. Her position paper - Outcomes Based Approaches in Public Service Reform - is a comprehensive review of literature and current-state practice, combined with practical recommendations for the future.

  • The Joint Improvement Team’s Talking Points Framework is a personal outcomes approach. It classifies the outcomes important to individuals into three broad categories: quality of life; process; and change. 

  • Old Fire Station has produced a guide to using storytelling to evaluate impact - which details the Storytelling Methodology, and the 7 steps to storytelling.

  • The Sensemaker software program captures a large number of brief narratives that are interpreted by the people telling the story, using dimensions defined by the implementer. Check out their use cases!

  • BetterEvaluation is a global community aimed at improving evaluation practice and theory through co-creation, curation, and sharing information. The Australian Evaluation Society is another great community, which offers regular seminars and other resources.

Join us

Our Community of Practice is a forum for conversations over the course of the webinar series, as well as a chance to build new relationships with like-minded people passionate about reimagining government. Content in webinars will be brought to life, with interactive Q&A sessions, problem solving sessions, and reading group discussions.

Register below, and join us as we reimagine government.

Join our Community of Practice